VIETBABY HCM 2026 WELCOMES OVER 30,000 VISITORS
After four exciting days at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City, VIETBABY HCM 2026 successfully concluded with more than 30,000 visitors, once again demonstrating its strong appeal to both industry professionals and families interested in the mother and baby sector.
Co-organized by COEX and SEGE Fairs, the Vietnam International Maternity, Baby & Kids Fair took place from June 4 to 7, 2026, marking its 13th edition in Ho Chi Minh City. The exhibition was supported by Eva as the Media Partner and Green SM as the Official Transportation Partner.
This year, the exhibition brought together more than 450 brands from 18 countries and territories, with 166 exhibitors across 408 booths. The event was held alongside the Vietnam International Education Fair – VIETEDU HCM 2026, creating a comprehensive platform for families, businesses, and individuals interested in both the mother & baby and education sectors.
More Than 450 Local and International Brands Participated
Throughout the exhibition, visitors had the opportunity to explore a wide range of products and services for pregnant women, mothers, babies, and children. The event welcomed exhibitors from Germany, Australia, South Korea, Japan, Singapore, and many other countries. Many international and local brands chose VIETBABY HCM 2026 as a platform to launch new products, meet customers, and expand their business networks in Vietnam.
Some of the notable brands participating in the exhibition included Moazbebe, MOOIMOM, Baby Brezza, Momcozy, Hegen, Pigeon, Mustela, HiPP, Bellamy’s Organic, a2 Milk, Kabrita, Joie, Britax, Maxi-Cosi, Globber, and many others across various mother and baby product categories. The exhibition also featured major importers and distributors such as TNCL, YODEE, Tran Gia, SNB Distribution, DYB, ANC Vietnam, Motherswork, Phan Nguyen, Chatude Global, and Masterbee, as well as healthcare and pharmaceutical companies including SOHACO, Starmed, and CVI Pharma.
Diverse Experience Activities Attracted Visitors
In addition to product displays, a wide range of visitor activities was one of the highlights of VIETBABY HCM 2026. Throughout the event, visitors enjoyed stage programs, interactive activities, workshops, and gift programs organized by both the Organizers and participating brands. The complimentary Photobooth area continued to attract many families who wanted to capture memorable moments during their visit.
To enhance the experience for families with young children, the Organizers also provided a range of visitor facilities, including a Nursing Room for mothers and babies, a Rest & Coffee area with complimentary coffee, and a free stroller rental service. These facilities received positive feedback from visitors and helped create a more comfortable and convenient exhibition experience. The special “Gifts for Pregnant Mothers” program, organized in collaboration with Femfresh, continued to receive strong interest from visitors. Interactive activities at exhibitor booths also contributed to the lively atmosphere throughout the exhibition.
Promoting Business Connections and Partnership Opportunities
Beyond being a destination for consumers, VIETBABY HCM 2026 also served as an effective networking platform for businesses in the mother and baby industry. Through various business matching activities organized during the exhibition, many companies had opportunities to meet buyers, agents, distributors, and potential business partners. The Buyer Lounge continued to play an important role in connecting local and international businesses, helping improve business networking opportunities directly at the event.
In addition, international trade promotion organizations such as KOTRA and KOCCA participated through the Korean Pavilion, providing opportunities for international companies to explore the Vietnamese market and build new connections. Specialized seminars supported by Shopee and TikTok Shop also attracted strong interest from businesses and sellers, helping participants stay updated on digital commerce trends and explore new growth opportunities.
Strengthening Its Position as a Leading International Mother & Baby Exhibition
According to the Organizers, the positive results achieved this year provide strong motivation to further improve the exhibition, expand its scale, and deliver even greater value to both businesses and visitors in the coming years.
With more than 30,000 visitors, over 450 participating brands, and a wide range of experience activities, networking programs, and business opportunities, VIETBABY HCM 2026 concluded successfully and once again reaffirmed its position as one of Vietnam’s leading international exhibitions for the mother and baby industry.
Upcoming Exhibition Schedule
Hanoi
October 15–18, 2026
Vietnam Exposition Center (VEC)
Ho Chi Minh City
June 3–6, 2027
Saigon Exhibition and Convention Center (SECC)
VIETBABY HCM 2026 is pleased to announce Green SM as the Official Transportation Partner of this year’s exhibition.
As Vietnam’s leading international exhibition for maternity, mother, baby, and children’s products and services, VIETBABY HCM 2026 is committed to creating a convenient and enjoyable experience for all visitors. Through this partnership, Green SM will provide attractive transportation offers to support visitors traveling to and from the Saigon Exhibition and Convention Center (SECC) during the event.
Exclusive Transportation Offers for Visitors
During the exhibition period, visitors can enjoy the following promotions when using Green SM services:
15% OFF – Up to VND 50,000
Applicable to Green SM Bike and Green SM Bike Plus services for trips to and from the exhibition venue.
15% OFF – Up to VND 50,000
Applicable to Green SM Car, Green Premium, and Green SM Limo services for trips to and from the exhibition venue.
20% OFF – Up to VND 50,000
Exclusive for new Green SM users on Green SM Bike, Bike Plus, Car, Premium, and Limo services.
Visit VIETBABY HCM 2026
Date: 4 – 7 June 2026
Opening Hours: 10:00 AM – 6:00 PM
Venue: Saigon Exhibition and Convention Center (SECC), 799 Nguyen Van Linh, Ho Chi Minh City, Vietnam
Visitor Registration (Free Admission):
https://vietbabyfair.events-regis.com/vi/reg/vietbaby
VIETBABY HCM 2026 will bring together more than 450 brands from Vietnam and around the world, offering visitors opportunities to discover the latest products, explore new industry trends, participate in interactive activities, and enjoy a wide range of special promotions and gifts.
We would like to express its sincere appreciation to Green SM for partnering with VIETBABY HCM 2026. We look forward to welcoming visitors to an exciting and memorable exhibition experience this June.
PRESS RELEASE
VIETBABY HCM 2026 – Vietnam International Maternity, Baby & Kids Fair will take place from June 4 to 7, 2026, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. Marking its 13th edition in Ho Chi Minh City, this year’s exhibition will feature more than 450 brands from 18 countries and territories, with 166 exhibitors across 408 booths. The event is expected to welcome over 35,000 visitors during the four-day exhibition.
In recent years, Vietnam’s mother and baby market has continued to grow as families invest more in products and services for their children. Consumers today not only care about product quality but also pay close attention to product origin, safety, convenience, and long-term benefits for child development. This change in consumer behavior has created many opportunities for local and international businesses to enter and expand in the Vietnamese market. Industry exhibitions are becoming increasingly important as a platform for businesses to connect with consumers, introduce new products, expand their market presence, and find new business partners. Against this backdrop, VIETBABY HCM 2026 continues to serve as an annual meeting point for businesses, distributors, retailers, trade partners, and consumers in the mother and baby industry.
Co-organized by COEX and SEGE Fairs, VIETBABY HCM 2026 will be held from June 4 to 7, 2026, at Hall A, Saigon Exhibition and Convention Center (SECC), 799 Nguyen Van Linh Boulevard, Ho Chi Minh City. The exhibition will be held alongside VIETEDU HCM 2026 – Vietnam International Education Fair, creating a comprehensive platform for families, businesses, and individuals interested in both the mother & baby and education sectors. The exhibition is supported by Eva as the Media Partner and Green SM as the Official Transportation Partner.
More Than 450 Local and International Brands
This year, the exhibition has expanded significantly with the participation of 166 exhibitors from 18 countries and territories across 408 booths, bringing the total number of participating brands to more than 450. Products and services on display include maternity and baby care products, nutrition, food and beverages, fashion, educational toys, and related services.
The participation of many international brands highlights the growing attractiveness of Vietnam’s mother and baby market. This year, exhibitors from Germany, Australia, South Korea, Japan, Singapore, and many other countries will join the exhibition. Among the international brands participating are Orthomol from Germany and Lucas’ Papaw from Australia, together with many well-known brands already operating in Vietnam.
International trade organizations such as KOTRA and KOCCA will also take part through the Korean Pavilion, introducing new products and solutions while creating opportunities for international businesses to connect with Vietnamese partners and consumers.
A Business Networking Platform
Beyond product displays, VIETBABY HCM 2026 also serves as an effective platform for business networking. The Buyer Lounge will continue to support meetings and discussions between exhibitors and buyers from Vietnam and overseas, helping businesses create new partnerships and business opportunities during the exhibition.
At the same time, the Rebooking Center will provide information and support for companies interested in joining future editions of the exhibition. The growing number of businesses choosing VIETBABY as a platform to promote products and connect with customers reflects the exhibition’s important role within Vietnam’s mother and baby industry.
Experience Zones for Visitors
In addition to product showcases, VIETBABY HCM 2026 will offer a variety of activities and experiences for visitors. Throughout the four-day event, visitors can join stage activities, workshops, and promotional programs with attractive gifts and giveaways. Visitors will also have the opportunity to receive entrance gifts when attending the exhibition. A special highlight is the “Gifts for Pregnant Mothers” program organized in collaboration with Femfresh, which is expected to attract strong interest from expecting mothers visiting the exhibition.
The Organizers have also invested in a range of facilities designed to improve the visitor experience, especially for families with young children. A free Photobooth area will allow families to capture memorable moments during their visit. The Nursing Room will provide a private and convenient space for childcare, while the Rest & Coffee area will offer complimentary coffee and a comfortable place for visitors to relax. A free stroller rental service will also be available throughout the exhibition, helping families with young children move around the venue more conveniently. According to the Organizers, these facilities and activities are part of an ongoing effort to create a family-friendly exhibition environment that is comfortable, convenient, and suitable for modern families.
This year’s exhibition will also feature the participation of leading e-commerce platforms Shopee and TikTok Shop through a series of seminars and knowledge-sharing sessions. These programs will provide opportunities for businesses, sellers, and individuals interested in e-commerce to learn more about online business trends, changing consumer behavior, and business growth strategies on digital platforms.
Expected to Welcome More Than 30,000 Visitors
VIETBABY HCM 2026 will be held alongside VIETEDU HCM 2026, creating a comprehensive destination for families, businesses, and individuals interested in mother & baby products, education, and child development. The exhibition is expected to welcome more than 30,000 visitors during the four-day event.
A representative of the Organizers shared: “This year, we are pleased to welcome more brands and participating countries than ever before, bringing visitors a wider range of products and services. We hope the exhibition will continue to attract strong interest from visitors and industry professionals while creating valuable opportunities for businesses to connect and grow.”
VIETBABY HCM 2026 will take place from June 4 to 7, 2026, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. With its expanded scale and the participation of hundreds of local and international brands, VIETBABY HCM 2026 is expected to further strengthen its position as one of Vietnam’s leading exhibitions for the mother and baby industry.
CONTACT US:
Hotline: (+84) 901 534 565
Email: minhkhue@coex.vn
VIETBABY HCM 2026 opens the pre-registration form
The Vietnam International Maternity – Baby & Kids Fair (VIETBABY HCM 2026), officially returns this June in Ho Chi Minh City, marking its largest edition to date. As one of the most anticipated annual events in the mother and baby industry, the exhibition continues to serve as a comprehensive platform for brands, businesses, and families to connect, explore, and experience the latest innovations in the market.
■ Edition : The 13th Vietnam International Maternity – Baby & Kids Fair in Ho Chi Minh City
■ Date : June 4th (Thu.) – June 7th (Sun.) 2026
■ Pre-Registration Deadline : By June 3rd, 2026 (23:59)
■ Contact Person : (+84) 901 534 565 / minhkhue@coex.vn
※ Registration is now open at: LINK
VIETBABY HCM 2026 gathers more than 450 trusted brands from Vietnam and around the world, offering a wide range of products and services across the mother and baby sector. From maternity care and baby products to education, nutrition, and family lifestyle solutions, the exhibition serves as a one-stop destination for discovery.
Visitors can experience products firsthand, enjoy exclusive onsite promotions, and connect directly with brands. For business attendees, the event also provides valuable opportunities for sourcing, partnership building, and staying updated on the latest market trends.
In addition to product showcases, the exhibition features a variety of activities designed for families and visitors. Workshops and seminars will provide practical knowledge and expert insights on parenting, childcare, and family well-being.
※ Exhibition Highlights:
1. Stage Event.
2. Stamp Tour game.
3. Door Gift for Pre-registration.
4. Gift for Pregnants.
5. Lucky gift for Lucky visitor.
6. Gift for Buyer.
This information is provided to assist visitors to support smooth preparation for VIETBABY HCM 2026.
